Boost Digital Advertising Results

Precision Market Insight

Precision Ad Targeting.

Artificial Intelligence And The World's Largest Behavioural Database Transforms Ad Targeting, Engagement & Conversions

  • Know Your Market

    We can tell you what your customers do, think, want and need.

  • Pinpoint Your Targets

    We can tell you who is most likely to want what you have.

  • Hone Your Messaging

    We can help you perfect your messaging and positioning.

  • Boost Your Results

    We can help you transform your digital advertising results.

The World's Largest Digital Behavioural Database

“…you can figure out a lot, if not everything, about an individual by what they’re searching on Google…”

Behavioural Data On 3 Billion Consumers

  • 450,000 Behavioural Segments
  • 100,000 Brand, Product and Service Profiles
  • Lifestyle Patterns & Behahiourgraphics
  • Purchase Journeys
  • Brand Affinities And Key Influences
  • Preferences, Priorities And Intent
  • State Of Mind And Lifestage

The UWUME Market Insight Engine Harvests Anonymous Internet Data

UWUME ingests huge volumes of structured and unstructured data into the UWUME market insight engine.  We use highly sophisticated Artificial Intelligence non-linear pattern recognition to finds links, connections and patterns that would be otherwise impossible to find.  This is the first time, in the history of marketing, that marketers have had access to this data or this form of analysis.

UWUME Digital Forensics & Segmentation Enhances Digital Advertising Effectiveness

UWUME uses a four stage process to transform advertising results and effectiveness.  It always begins with insight.  What is happening in the market?  How are people behaving?  What are they doing and saying?  What appears to be driving attitudes, awareness, affinities and behaviour?  We can then drill down into target segments and design ad strategies that will work.  Ongoing, real-time results analysis creates a feedback loop that further enhances results.

A Revolutionary Range Of Measures Continually Improves Performance

UWUME real-time measures enable continual evaluation of messaging and advertising effectiveness.  Monitoring reactions and behaviours alongside environmental and context changes gives brand managers a constant pulse-check and capability to adjust, refine and enhance targeting, message platforms and communications strategy and tactics.